Razer is a global lifestyle brand for gamers, renowned for its high-performance gaming hardware, software, and services. Founded in 2005, the company has established itself as a leader in the esports and PC gaming industries. Its extensive product line includes gaming laptops, mice, keyboards, headsets, and monitors, complemented by proprietary software like Razer Synapse and the immersive Chroma RGB lighting ecosystem. Razer also offers virtual currency (Razer Gold) and game optimization tools (Razer Cortex), catering to the comprehensive needs of the gaming community worldwide.
Through the GEO Score system, we have measured Razer's search visibility on the all AI platforms model.Current GEO Score is 88.0.
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Ranking
13 points behind competitor average — prioritize this dimension
Search of Mentions (SOM)
8 points behind competitor average — prioritize this dimension