Razer is a global lifestyle brand for gamers, renowned for its high-performance gaming hardware, software, and services. Founded in 2005, the company has established itself as a leader in the esports and PC gaming industries. Its extensive product line includes gaming laptops, mice, keyboards, headsets, and monitors, complemented by proprietary software like Razer Synapse and the immersive Chroma RGB lighting ecosystem. Razer also offers virtual currency (Razer Gold) and game optimization tools (Razer Cortex), catering to the comprehensive needs of the gaming community worldwide.
Through the GEO Score system, we have measured Razer's search visibility on the all AI platforms model.Current GEO Score is 88.0.
Audit Keyword：Razer
Dimension Data Details
Razer's Share of Model (SOM) is 91, higher than 0.0% of competitors
Razer's Ranking is 82, higher than 0.0% of competitors
Razer's Sentiment is 94, higher than 5.0% of competitors
Razer's Accuracy is 100, higher than 0.0% of competitors
Razer's Citation is 68, higher than 5.0% of competitors
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Ranking
13 points behind competitor average — prioritize this dimension
Search of Mentions (SOM)
8 points behind competitor average — prioritize this dimension
Competitor Comparison
| Brand | GEO Score | SOM | Ranking | Citation | Sentiment | Accuracy | View |
|---|---|---|---|---|---|---|---|
| Fitbit | 95.0 | 100.0 | 91.0 | 81.0 | 95.0 | 100.0 | View |
| Marshall | 95.0 | 98.0 | 99.0 | 59.0 | 99.0 | 100.0 | View |
| Canon | 95.0 | 98.0 | 97.0 | 70.0 | 95.0 | 100.0 | View |
| DJI | 94.0 | 100.0 | 100.0 | 70.0 | 100.0 | 100.0 | View |
| Samsung | 94.0 | 100.0 | 98.0 | 70.0 | 100.0 | 100.0 | View |
| Razer(Current) | 88.0 | 91.0 | 82.0 | 68.0 | 94.0 | 100.0 |