Noon is a prominent e-commerce platform operating across the Middle East, launched in 2017 as a strategic joint venture between Saudi Arabia's Public Investment Fund and Emirati businessman Mohamed Alabbar. The platform offers an extensive catalog of products spanning numerous categories, including consumer electronics, fashion, home essentials, beauty products, and groceries, primarily serving customers in Saudi Arabia, the UAE, and Egypt. Positioned as a major regional competitor to global e-commerce giants, Noon has rapidly built a robust logistics network and a strong focus on local relevance, aiming to provide a seamless and reliable online shopping experience. Its ambition is to become the region's leading digital marketplace, empowering local businesses and offering competitive prices.
Through the GEO Score system, we have measured Noon's search visibility on the all AI platforms model.Current GEO Score is 47.0.
Audit Keyword：Noon
Dimension Data Details
Noon's Share of Model (SOM) is 35, lower than 0.0% of competitors
Noon's Ranking is 0, lower than 0.0% of competitors
Noon's Sentiment is 100, higher than 40.0% of competitors
Noon's Accuracy is 100, higher than 10.0% of competitors
Noon's Citation is 50, higher than 20.0% of competitors
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Ranking
22 points behind competitor average — prioritize this dimension
Search of Mentions (SOM)
20 points behind competitor average — prioritize this dimension
Citation
9 points behind competitor average — prioritize this dimension
Competitor Comparison
| Brand | GEO Score | SOM | Ranking | Citation | Sentiment | Accuracy | View |
|---|---|---|---|---|---|---|---|
| iFood | 90.0 | 100.0 | 70.0 | 90.0 | 100.0 | 80.0 | View |
| Swiggy | 82.0 | 80.0 | 64.0 | 80.0 | 100.0 | 100.0 | View |
| Souq | 74.0 | 100.0 | 25.0 | 25.0 | 100.0 | 100.0 | View |
| Zomato | 72.0 | 60.0 | 60.0 | 55.0 | 100.0 | 100.0 | View |
| Bukalapak | 48.0 | 35.0 | 0.0 | 60.0 | 100.0 | 100.0 | View |
| Noon(Current) | 47.0 | 35.0 | 0.0 | 50.0 | 100.0 | 100.0 |