Shuer GEO lands in Central China, joining hands with partners to build a new digital ecosystem for Yellow River culture.
XOOER GEO, Yellow River culture digital ecosystem, Central Plains culture digitalization, Henan
Henan, September 18, 2026
On September 18, the launching ceremony of the Yellow River Humanities Living Room and the XOOER GEO Henan Market Partner Authorization Ceremony was successfully held in Zhengzhou. Centered on building a Yellow River cultural knowledge graph and constructing the digital foundation for Central Plains culture, the conference brought together industry experts, local entrepreneurs and cultural industry representatives. It officially kicked off a new chapter of integrated development between digital cultural construction and B2B full-domain digital marketing in the Central Plains region.
The Yellow River civilization is the root of Central Plains culture, containing massive humanistic and historical resources. Leveraging XOOER GEO’s digital infrastructure technology, the Yellow River Humanities Living Room project systematically organizes and preserves humanistic content assets of the Yellow River basin. It establishes a standardized knowledge graph of Yellow River culture and builds an exclusive digital foundation for Central Plains culture. Through digitalization, Yellow River cultural resources are structured, searchable and referable, enabling the revitalized communication of traditional cultural IPs in the AI era.
At the event, XOOER held a grand partner authorization session. Authorizations were granted sequentially to the XOOER GEO Henan Marketing Department, Henan General Agent and Central Operation Center. This marks the official launch of XOOER GEO, the core brand of XOOER with dual headquarters in Shanghai and Hong Kong, in the Central Plains market. The project will cooperate with local partners to deeply integrate self-developed digital technologies with Henan’s industrial and cultural resources. On one hand, the GEO full-domain digital marketing system will be deployed for Central Plains enterprises to open up customer acquisition channels via AI retrieval and regional search. On the other hand, it will empower the Yellow River Humanities Living Room project. With knowledge graph and content inclusion optimization capabilities, it helps Central Plains cultural IPs achieve efficient communication across the internet and large model ecosystems.
XOOER GEO adheres to an ecosystem partnership strategy of in-depth localized development, abandoning lightweight remote operation models. With local partners, it gains in-depth insights into regional market demands and delivers core capabilities including full-domain content infrastructure, AI inclusion optimization and brand digital asset construction. The localized service system supports the digital transformation of Henan’s manufacturing and modern service industries. It also provides a digital communication foundation for cultural tourism projects, realizing dual empowerment of industrial digitalization and cultural digitalization.
Currently, the deep integration of digital economy and regional cultural IPs has become an established industry trend. Boasting solid industrial foundations and profound cultural heritage, the Central Plains region breaks geographic communication boundaries with AI retrieval technology. XOOER GEO’s launch in the Central Plains seizes this opportunity. Supported by the partner ecosystem network, it balances commercial digital services and regional cultural digital construction.
Looking ahead, XOOER GEO’s Henan team will focus on two major business lines: First, deliver GEO regional search infrastructure, full-domain content inclusion and brand digital asset construction services for local enterprises in Henan. Quantitatively improve brand exposure and citation rates in search engines and AI large models. Second, participate deeply in the development of the Yellow River Humanities Living Room. Using knowledge graph and structured content technologies, tell the Yellow River stories of the new era and promote long-term digital communication of Central Plains culture.
At the conference, Yu De, CMO of XOOER GEO, delivered a keynote speech Three Revolutionary Meanings of GEO. He elaborated on the value of the GEO technology system for B2B brand online asset building. The core technical strengths of XOOER GEO were shared on site: As a domestic GEO service provider with self-developed underlying blockchain infrastructure, it leverages blockchain to ensure tamper-proof and traceable brand data throughout the whole chain. It integrates three self-developed engines: the GEO Score Checker global reputation tool and the BVI Brand Visibility Index System, forming a closed loop of detection, analysis and operation. Supported by three core moats — proprietary blockchain infrastructure, full-chain SaaS-enabled GEO system and complete GEO ecosystem — XOOER GEO builds trusted digital assets for brands.
The event also presented a successful case of XOOER GEO cooperating with Xishoukang, a leading local health and wellness brand in Zhengzhou. The case verified the capability of the GEO system in Henan’s real economy, empowering regional brands to establish trusted digital identities, boost AI search exposure and achieve sustainable brand growth.
About XOOER (XOOER GEO)
XOOER is the core business brand of Hong Kong Shuyucheng Yuan Technology Co., Limited, with dual headquarters in Shanghai and Hong Kong. It specializes in B2B enterprise full-domain digital marketing and brand digital infrastructure. Its services focus on enterprise-wide content inclusion, AI large model retrieval exposure and GEO regional search infrastructure.
XOOER GEO pioneered the integrated SEO, AEO and GEO full-domain inclusion optimization system. Breaking the single traffic model of traditional paid search and webpage ranking, it covers three major traffic channels: search engine ranking, AI intelligent Q&A inclusion and precise regional retrieval. Backed by self-developed technology matrix: GEO Score brand detection tool, BVI cross-border brand exposure index system, and Xoobay. Combined with GEO intelligent official website underlying reconstruction services, it systematically remedies deficiencies in corporate online exposure from multiple dimensions including website architecture, content quality, search weight and large model adaptation. It quantitatively enhances brand credibility and search occupancy across the internet.
Its business covers multiple B2B sectors including industrial manufacturing, cross-border consulting, medical skincare, luxury services, cultural tourism, consumer electronics, health & wellness, and immigration planning. It builds structured brand knowledge bases, industry comparison content matrices and regional site content assets for clients, to achieve stable inclusion and credible citation of brands across search engines and AI large model systems.
For ecosystem layout, XOOER GEO sticks to localized development strategy and authorizes local partners to operate in multiple provinces and cities nationwide. Local teams deeply understand regional industrial characteristics and deploy standardized digital infrastructure at the local level. It helps enterprises in various industries build long-term brand digital assets and achieve precise customer acquisition growth. Meanwhile, it takes part in local cultural digitalization projects and empowers online communication of regional IPs.
XOOER GEO upholds the development philosophy “Shine gently with the world, empower through steady accumulation”. Instead of chasing short-term traffic gimmicks, it focuses on building long-term, stable and AI-trusted brand digital foundations for enterprises. It helps B2B enterprises build differentiated brand information competitive advantages in the age of AI retrieval.