ServiceNow is a leading global enterprise cloud software company specializing in digital workflow automation. Founded in 2004 by Fred Luddy, it initially transformed IT service management (ITSM) with its cloud-based platform. Today, its flagship "Now Platform" extends beyond IT to encompass a wide array of enterprise functions, including employee workflows (HR service delivery), customer workflows (customer service management), and creator workflows. The company enables organizations to digitize and optimize complex business processes, enhancing productivity and improving experiences. ServiceNow holds a dominant position in the ITSM market and is a significant player in the broader enterprise software-as-a-service (SaaS) landscape, driving digital transformation for businesses worldwide.
Through the GEO Score system, we have measured ServiceNow's search visibility on the all AI platforms model.Current GEO Score is 91.0.
Audit Keyword:ServiceNow
Dimension Data Details
ServiceNow's Share of Model (SOM) is 97, higher than 0.0% of competitors
ServiceNow's Ranking is 92, higher than 15.0% of competitors
ServiceNow's Sentiment is 100, higher than 15.0% of competitors
ServiceNow's Accuracy is 100, higher than 0.0% of competitors
ServiceNow's Citation is 70, higher than 0.0% of competitors
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Citation
7 points behind competitor average — prioritize this dimension
Competitor Comparison
| Brand | GEO Score | SOM | Ranking | Citation | Sentiment | Accuracy | View |
|---|---|---|---|---|---|---|---|
| Oracle | 98.0 | 100.0 | 92.0 | 100.0 | 100.0 | 100.0 | View |
| Notion | 98.0 | 100.0 | 100.0 | 90.0 | 100.0 | 100.0 | View |
| Zoom | 97.0 | 97.0 | 91.0 | 100.0 | 100.0 | 100.0 | View |
| Slack | 95.0 | 97.0 | 100.0 | 80.0 | 100.0 | 100.0 | View |
| IBM | 95.0 | 100.0 | 96.0 | 80.0 | 100.0 | 100.0 | View |
| ServiceNow(Current) | 91.0 | 97.0 | 92.0 | 70.0 | 100.0 | 100.0 |
