Purina, a subsidiary of Nestlé, is a global leader in pet care, dedicated to enriching the lives of pets and their owners. Founded in 1894 as Ralston Purina, the company has evolved into one of the world's largest producers of pet food and treats. It offers a comprehensive range of products for dogs and cats, including dry kibble, wet food, and specialized diets under various well-known sub-brands like Pro Plan, Fancy Feast, Friskies, and Beneful. Purina is committed to pet nutrition, health, and well-being, leveraging scientific research and innovation to develop high-quality, palatable, and beneficial pet food solutions, holding a significant market share in the competitive pet food industry.
Through the GEO Score system, we have measured Purina's search visibility on the all AI platforms model.Current GEO Score is 97.0.
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Your brand outperforms competitor averages across all dimensions
