Innisfree is a popular South Korean beauty brand renowned for its natural ingredient-focused skincare and cosmetics. Founded in 2000 by Amorepacific, it emphasizes sourcing pure ingredients from Jeju Island, promoting a philosophy of "natural benefits from Jeju Island." The brand offers a wide range of products including cleansers, serums, moisturizers, and makeup, often featuring green tea, volcanic clusters, and orchid extracts. Positioned as an eco-friendly K-beauty leader, Innisfree is committed to sustainable practices and responsible sourcing within the global beauty industry.
Through the GEO Score system, we have measured Innisfree's search visibility on the all AI platforms model.Current GEO Score is 28.0.
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Sentiment
100 points behind competitor average — prioritize this dimension
Ranking
37 points behind competitor average — prioritize this dimension
Search of Mentions (SOM)
33 points behind competitor average — prioritize this dimension