FunkoBrand AI Search Visibility Report

97GEO

Funko designs and sells unique pop culture collectibles, accessories, and toys.

Through the GEO Score system, we have measured Funko's search visibility on the all AI platforms model.Current GEO Score is 97.0.

Reporting Period：05/27/2026 to 05/27/2026

Audit Keyword：Funko

97.0

/ 100

Excellent

Dimension Data Details

Share of Model (SOM)(35%)

100

Funko's Share of Model (SOM) is 100, higher than 50.0% of competitors

Ranking(25%)

100

Funko's Ranking is 100, higher than 75.0% of competitors

Sentiment(20%)

100

Funko's Sentiment is 100, higher than 60.0% of competitors

Accuracy(10%)

100

Funko's Accuracy is 100, higher than 5.0% of competitors

Citation(10%)

Funko's Citation is 70, higher than 30.0% of competitors

Share of Voice (SoV)

Your brand's voice share compared to competitors in AI search

Improvement Opportunities

-8

Citation

8 points behind competitor average — prioritize this dimension

Competitor Comparison

Brand	GEO Score	SOM	Ranking	Citation	Sentiment	Accuracy	View
Hasbro	99.0	100.0	100.0	100.0	96.0	100.0	View
LEGO	98.0	100.0	98.0	100.0	91.0	100.0	View
Pampers	98.0	100.0	98.0	100.0	89.0	100.0	View
Goodbaby	98.0	100.0	96.0	100.0	90.0	100.0	View
Funko(Current)	97.0	100.0	100.0	70.0	100.0	100.0
Pigeon	97.0	100.0	97.0	90.0	96.0	100.0	View

Hasbro

99.0

SOM

100.0

Rank

100.0

Cite

100.0

Sent

96.0

Acc

100.0

View →

LEGO

98.0

SOM

100.0

Rank

98.0

Cite

100.0

Sent

91.0

Acc

100.0

View →

Pampers

98.0

SOM

100.0

Rank

98.0

Cite

100.0

Sent

89.0

Acc

100.0

View →

Goodbaby

98.0

SOM

100.0

Rank

96.0

Cite

100.0

Sent

90.0

Acc

100.0

View →

Funko(Current)

97.0

SOM

100.0

Rank

100.0

Cite

70.0

Sent

100.0

Acc

100.0

Pigeon

97.0

SOM

100.0

Rank

97.0

Cite

90.0

Sent

96.0

Acc

100.0

View →