Etsy is a global e-commerce marketplace focused on handmade or vintage items and craft supplies. It provides a platform for independent sellers to connect with buyers seeking unique, personalized, and often handcrafted goods. Founded in 2005, Etsy has grown to become a leading destination for artisan products, ranging from jewelry and home decor to clothing and art. The company champions creative entrepreneurship and sustainable commerce, distinguishing itself from mass-market retailers by emphasizing individuality and the story behind each item.
Through the GEO Score system, we have measured Etsy's search visibility on the all AI platforms model.Current GEO Score is 72.0.
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Ranking
54 points behind competitor average — prioritize this dimension
Sentiment
19 points behind competitor average — prioritize this dimension
Search of Mentions (SOM)
18 points behind competitor average — prioritize this dimension
Citation
12 points behind competitor average — prioritize this dimension