GEO Resource Center is XOOER's hub for GEO knowledge and practice. Here you can systematically learn the fundamentals of Generative Engine Optimization (GEO), industry best practices, and ROI case studies—a complete methodology for brands to achieve visibility and authoritative citation in the AI era.
What is GEO (Generative Engine Optimization)? Why Is It the Ultimate Evolution of SEO?
In the history of digital marketing, we are experiencing an unprecedented "search revolution." For two decades, business…
Core keywords: GEO, SEO, Generative Engine Optimization, AI marketing, search revolution
Read full articleWhy Does AI Recommend Your Competitors Instead of You? How GPT, Gemini, and Perplexity Choose Answers
When you ask ChatGPT "recommend a reliable cross-border legal consulting firm," the answer is not random—there is a stri…
Core keywords: AI recommendation, GPT, Gemini, Perplexity, brand visibility, selection logic
Read full articleXooer GEO Score™: How to Quantify Your Brand's AI Friendliness
In the SEO era we looked at "keyword rank" and "traffic"; in the AI era, the metrics that define brand value have change…
Core keywords: GEO Score, AI friendliness, brand audit, structured data, citation weight
Read full article