XOOER GEO
The Point

the-pointBrand AI Search Visibility Report

Professional Services
19GEO
China, Hong Kongwww.the-point.hk

The Point is a Hong Kong-based creative strategy and design company specializing in retail space design, brand experience, and exhibition design. Founded in 2008, the company provides comprehensive design services from concept to execution for numerous internationally renowned brands, covering visual merchandising, commercial space planning, and consumer interactive experiences. With keen insights into retail trends and innovative design approaches, The Point has built a strong reputation in Asia's retail and experience design sector, helping brands create immersive consumer environments.

Through the GEO Score system, we have measured The Point's search visibility on the all AI platforms model.Current GEO Score is 19.0.

Reporting Period:07/07/2026 to 07/07/2026

Audit Keyword:The Point

19.0
/ 100
Needs Improvement

Dimension Data Details

Share of Model (SOM)(35%)
21

The Point's Share of Model (SOM) is 21, lower than 0.0% of competitors

Ranking(25%)
3

The Point's Ranking is 3, lower than 0.0% of competitors

Sentiment(20%)
0

The Point's Sentiment is 0, lower than 0.0% of competitors

Accuracy(10%)
50

The Point's Accuracy is 50, higher than 0.0% of competitors

Citation(10%)
55

The Point's Citation is 55, higher than 25.0% of competitors

Share of Voice (SoV)

Your brand's voice share compared to competitors in AI search

Improvement Opportunities

-87

Sentiment

87 points behind competitor average — prioritize this dimension

-79

Ranking

79 points behind competitor average — prioritize this dimension

-73

Search of Mentions (SOM)

73 points behind competitor average — prioritize this dimension

-50

Accuracy

50 points behind competitor average — prioritize this dimension

-16

Citation

16 points behind competitor average — prioritize this dimension

Competitor Comparison

mysteel
98.0
SOM
100.0
Rank
100.0
Cite
80.0
Sent
100.0
Acc
100.0
BCG
97.0
SOM
100.0
Rank
95.0
Cite
100.0
Sent
86.0
Acc
100.0
PwC
96.0
SOM
100.0
Rank
89.0
Cite
100.0
Sent
93.0
Acc
100.0
WPP
95.0
SOM
93.0
Rank
95.0
Cite
100.0
Sent
88.0
Acc
100.0
Accenture
95.0
SOM
95.0
Rank
97.0
Cite
100.0
Sent
87.0
Acc
96.0
The Point(Current)
19.0
SOM
21.0
Rank
3.0
Cite
55.0
Sent
0.0
Acc
50.0