The Point is a Hong Kong-based creative strategy and design company specializing in retail space design, brand experience, and exhibition design. Founded in 2008, the company provides comprehensive design services from concept to execution for numerous internationally renowned brands, covering visual merchandising, commercial space planning, and consumer interactive experiences. With keen insights into retail trends and innovative design approaches, The Point has built a strong reputation in Asia's retail and experience design sector, helping brands create immersive consumer environments.
Through the GEO Score system, we have measured The Point's search visibility on the all AI platforms model.Current GEO Score is 19.0.
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Sentiment
87 points behind competitor average — prioritize this dimension
Ranking
74 points behind competitor average — prioritize this dimension
Search of Mentions (SOM)
72 points behind competitor average — prioritize this dimension
Accuracy
50 points behind competitor average — prioritize this dimension
Citation
13 points behind competitor average — prioritize this dimension